Intellectual Frontiers

Companion to The Product Manager’s New Job Is Acceptance

The templates, guides, examples, and prompts the chapters point to

The Product Manager’s New Job Is Acceptance argues that when software is cheap to build, a senior product manager’s scarce job is producing evidence that the intended customer will find, use, and keep the product. This companion holds the working material: one-page templates for each artifact, guides for the people who run tests, a sample instrumentation schema, three worked examples, and the full set of prompts.

Nothing in the companion replaces the book. The templates are short on purpose, since every artifact has to improve a decision or be deleted. Where a page depends on a study, a survey, or a standard, it carries a date and can change between printings.

Templates

Guides

Worked examples

Prompts and reading